New product development – brand strategy, positioning and packaging. 

 

Pureveda skincare product range incorporates ingredients and principles that are the foundation of an Ayurvedic lifestyle designed for the modern woman: someone who wants to care for her skin using the most tried and tested natural recipes in the world. The wordmark was crafted with a simplistic and clean aesthetic – taking its' philosophy from the name 'pure' + 'veda' veda meaning 'life' in Hindi.